Luxe’s Marketing & Business Development practice works at the intersection of finance and marketing, finessing business development through the effective delivery (i.e. marketing) of finance messages, and by adding quantitative rigor (i.e. finance) to marketing best practices.

Luxe adds value to clients through its artful crafting and delivery of core messages, and its commitment to improvement through quantified results.

Recent Marketing & Business Development projects include:

  • Drove a comprehensive rebranding by working with the client CEO to reveal his company’s essential qualities. Developed a web site design concept, wrote new web site copy, and project managed the print and web site redesign production teams.
  • Developed client’s 2011 Business Development Plan, which included a comprehensive CEO action plan, a modular marketing packet, and interactive demo materials. Supplied new talent to bring the client’s concepts to life through virtual reality demos.